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New York Times Features the Originail Bijules Nail Ring©
• Jules Kim

New York Times Features the Originail Bijules Nail Ring©

We are beyond honored to be featured in this New York Times review of Nail Rings as a newly accepted jewelry category. Back in 2007, when we were on the dance floors and behind the decks of New York City parties, the chance to share an actualized idea with a community was a thrill. The Nail Ring© was eccentric and lived amongst the outcast. Now casted in real gold and precious gemstones, the product reflects an elevated perspective on growing up as an eccentric and thriving as a stylish classic, uplifting subculture and ultimately the culture of now.

The “Sweet Dreams” video of @beyonce launched the #bijulesnailring into the world and with her blessing, the all-over diamond version was born. Visit the @amnh to see the Originails, plus more on display til January with the Ice Cold Exhibition.

Buy your version. Buy jewels. Bijules. All that good stuff;)

A big-up to #jessicabumpus !!! Thank you for dreaming up the space to platform my ideas to an even larger audience!